External pressures or internal motives? Investigating the determinants of exhibitors' willingness to adopt eco-exhibiting

Qin, XR; Luo, QJ

Luo, QJ (corresponding author), Sun Yat Sen Univ, Sch Tourism Management, Guangzhou, Peoples R China.

JOURNAL OF SUSTAINABLE TOURISM, ; ():

Abstract

Corporates commonly adopt green practices when propelled by external pressures or internal considerations. However, the relative performance of extern......

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