Taking Another Look at Airline CSR: How Required CSR and Desired CSR Affect Customer Loyalty in the Airline Industry

Kim, Y; Lee, SS; Roh, T

Roh, T (corresponding author), Soonchunhyang Univ, Dept Int Trade & Commerce, Unitopia 901,Soonchunhyang Ro 22, Sinchang Myeon 31538, Asan Si, South Korea.

SUSTAINABILITY, 2020; 12 (10):

Abstract

This study aims to take another look at corporate social responsibility (CSR) dimensions in airline industries and identify the moderating effects of ......

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